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Media
At first glance, the dwt end user ads all look the same. This is due not just to the bright magenta, but also to the clever line-to-line pitch design of the ads. However, what does change for each motif is the headline, designed to make the product appeal to separate groups of prospective customers. This is an ideal way to create a low-cost but effective campaign with high recognition value that can be universally implemented and stands out from the crowd.
Special occasions demand special ads - which is why we also designed testimonial ads to accompany the image campaign, and a separate range of ads to launch the dwt awning.
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