BRITA Trade fair

BRITA Trade fair

Trade fair

The major part of our trade fair work for BRITA Professional was for the Internorga which, with around 1,000 exhibitors from 25 nations, is Europe's largest fair for modern catering and food services.

As well as Internorga, BRITA exhibits at almost all trade fairs for modern catering, the hotel industry and similar services.
In collaboration with the stand builders, we developed a trade fair stand concept that caused a sensation. A 3x3 meter trade fair graphic mural showed our image motif, individually themed banners highlighted the advantages of the various applications and the product presentation displays explained the professional filters and their areas of application. Flyers and campaign material rounded off the trade fair package.

And we weren't the only ones proud of the results. As one of the most eye-catching and emotive stands at the fair, it received very positive reviews all round.

In slightly modified form and with different murals (depending on the theme of the trade fair), this triumphant stand concept was also successfully used at other trade fairs.

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